It's important to write an impressive company profile that gets you noticed.
FFirst impressions matter, and when potential clients find your real estate website, they'll be looking for information about you and your expertise. The best way to share these details is with a bio that provides background on your real estate experience. Why is a bio so important? A study by the National Association of Realtors (NAR) found that 51% of home buyers found their home on the internet. And before they reach out about a listing, they'll want to know the qualifications and background of the realtor. Let's take a look at the steps to create an excellent realtor bio and look at bio examples from realtors.
Contrary to popular belief, there's no one-size-fits-all approach to writing a professional bio. In fact, the length of your bio, as well as the skills you choose to include or omit, should be determined by the reason for creating your bio in the first place.
Rather than opening up a document and waiting for your professional story to unfold before your eyes, start by gathering some inspiration. Whether you turn to LinkedIn and pull up a few profiles of folks you admire, check out the back of a couple books you love, or just read the next two chapters in this ebook, taking a look at how others are positioning their skills and abilities should help you gain the perspective you need to get started. Then, once you have some context, start by putting together a list of your strengths, awards, recognition, favorite projects, and positions (both past and present). You’ll be surprised how much easier it is to find the right words once you’ve done a bit of pre-work.
First impressions matter, and when potential clients find your real estate website, they'll be looking for information about you and your expertise. The best way to share these details is with a bio that provides background on your real estate experience. Why is a bio so important? A study by the National Association of Realtors (NAR) found that 51% of home buyers found their home on the internet. And before they reach out about a listing, they'll want to know the qualifications and background of the realtor. Let's take a look at the steps to create an excellent realtor bio and look at bio examples from realtors.